Pearl & Dean

Cinema Advertising Pearl & Dean

Established in 1953, Pearl & Dean was the first business of its kind in the cinema advertising industry.

About the project A design to encourage prospects

What We Did

  • Website
  • UI / UX Design

With a goal to attract potential B2B clients, the design encourages prospects that Pearl & Dean is the best company to partner with for cinema advertising. Providing detailed analysis and insight into the world of cinema, Pearl & Dean offers real time advice and information on their business website to potential investors. The variety of services on offer enable you to target your audience through comprehensive demographic information to helping with the production of your campaign.

 

Key Deliverables

  • B2B website 
  • Functional WordPress Admin
  • Bespoke Integrations 
  • B2C website
  • Interactive Cinema Finder
  • Built in cinema finder
  • WordPress Training

Visual Identity

Typography

Colours

  • #aa047c
  • #eab818
  • #0089b4
  • #111111

Website B2B Website Design and Build.

With a goal to attract potential B2B clients, the design encourages prospects that Pearl & Dean is the best company to partner with for cinema advertising. Providing detailed analysis and insight into the world of cinema, Pearl & Dean offers real time advice and information on their business website to potential investors. The variety of services on offer enable you to target your audience through comprehensive demographic information to helping with the production of your campaign. 

Website Bespoke Integrations.

The website integrates real time audience data and showcases Pearl and Dean’s database live on the website for potential clients to see. The integration is responsive so that when new films come out, the updated information integrates straight to the website in a clearly visible way.

Website B2C website design and build.

A self populating website that is content led with all the latest information on films. Read the reviews of new releases and find out where your nearest showing to a film is. The Pearl & Dean name exudes trust and authority in the industry so inspiring cinema goers is an integral part of growing their advertising business.

WordPress Admin

In a dynamic and fast paced industry, you don’t want to be held up by agency workflow. We worked with Pearl and Dean to ensure the bespoke WordPress admin we created directly met their needs. Pearl and Dean were given full training on how to make amendments to the site so that they can manage the content going forward.

Always keen to help and thorough in exploring ideas and requirements, SO Marketing has been a joy to work with through all aspects of the design & build of our new website.

Ian McNaught
Take a look at our previous work. Explore our team and agency. Learn from our latest insights. Get in touch to begin your journey with us!