Night Market was founded in 2017. It was a brand-new concept in Thai cuisine based in Dublin. Offering traditional, authentic regional Thai food, Night Market had a great focus on the rustic food of Chiang Man, using as many local, quality ingredients as possible.
This is an industry that we haven’t previously worked in, but as soon as the project came to us, we were extremely excited to get involved with! We were lucky enough to be recommended to Night Market by another client from Dublin who was pleased with our service on a previous project. Yet again proving how our focus on exceptional customer service and dedication to a long relationship with clients enables us to nurture and develop news brand that come our way from that.
Creating something different and new for a restaurant website was a challenge. But before the website production could begin, our design team began crafting a strong and brilliant brand for the business. Having a branding platform to work with would they ensure the website could be designed around that and everything worked well together.
The branding design was then reworked and reconfigured for signage, menus, literature and all other forms of communication.
Once the branding was complete, we then began developing the website. The website itself had to cater for a large menu and make it easy to edit for the client. However, with our large amount of branding work already complete, we were able to focus our time more effectively on the digital and technical elements to give the client a website that was efficient, aesthetically beautiful and simple for both their own maintenance needs and the user interface.
We developed a WordPress based website that incorporated all of the client’s wishes, the style of photography, history and background, as well as online booking and menu display. This site won SO Marketing a nomination for best web development project 2017 in the Digital Entrepreneur Awards.
Of course the award is something we are extremely proud of, but the client satisfaction and being able to add this project to our portfolio to be able to work with others in the industry and provide further solutions to others is something even more exciting!
Whether we have worked in a similar industry to yours or not, you can be rest assured that the SO Marketing team will work tirelessly to get into your mindset and create solutions that work for your business today; and ensure it’s future-proof for many years to come.