New Year, New Branding
Creative New Year, New Branding
If you’re anything like most people, then with the New Year looming large, the very notion of a bit of change is beginning to excite and terrify you in equal measure. But hold up. We just want to clarify one thing: in business, regardless of those feelings, it’s not about being ‘like most people’. Here at SO, we’re championing the power of a company rebrand to set you apart from competition and allow your business to enter 2017 with one almighty bang.
Whether this past year has been less than kind to you or your business is simply in need of a shake up, then it really is worth dipping your toes into a bit of marketing change. So what exactly constitutes a rebrand? From a change of logo or a fresh photography style, to a ‘brand’ spanking new website (forgive the pun), our marketing experts at SO can provide your business with a positive medley of redesign options.
What’s more, in rejuvenating your image, you’re able to tailor the areas of your business where you most want customers to have new perspective. In that way, many companies use rebranding as an opportunity to salvage damaged public reputation, but it’s also possible to introduce less radical change. For instance, if your portfolio is outdated, don’t let it languish in the past. Let us lend a hand in making your content relevant with a refreshed, streamlined website, leaving your body of work yet more accessible to potential customers.
Get Revved Up
Following all December’s festivities, returning to work ready to slog it out all over again in January can feel like quite the anticlimax. What better reason to present your staff with some fresh business vision? Supplying renewed motivation for all the New Year holds, a redeveloped brand has the potential to do exactly that and more. For one, you’ll be able watch that new sense of direction work its magic in boosting your all-important productivity. After all, it’s a hallmark of any successful business that it can clearly project its values and ambitions for staff and consumers alike.
With our gaggle of expert digital marketers, it’s possible for your business to get off on the right foot in 2017. Why not chat with one of our Staffordshire-based team online today to get your business revamp underway?