Illustrators Before Adobe – Revolution of Design

April 3, 2017 / Design, Uncategorized /
illustrators life before adobe

Our team recently stumbled across a really interesting video, in which experienced illustrators highlighted what life was like for a graphic designer before the revolutionary rise of adobe illustrator. Continue Reading →


New Year, New Branding

December 1, 2016 / Design /
new-year-new-brand

Standing Proud

If you’re anything like most people, then with the New Year looming large, the very notion of a bit of change is beginning to excite and terrify you in equal measure. But hold up. We just want to clarify one thing: in business, regardless of those feelings, it’s not about being ‘like most people’. Here at SO, we’re championing the power of a company rebrand to set you apart from competition and allow your business to enter 2017 with one almighty bang. Continue Reading →


How Responsive Web Design Could Transform Your Business

September 12, 2016 / Design, Web, Websites /
Time To Go Mobile

We live in an age where technology is continually on the go. It seems that the best minds at such corporate giants as Apple are forever promoting their latest brain-child. From the release of the next iPhone model, to the revolutionising features of the most recent iOS software, we’re in constant anticipation of change. Surely it follows, then, that our approach to online business has to adapt too? Continue Reading →


Forge a Brand and Forge a Business

September 12, 2016 / Design, Marketing /
Forge a Brand

First impressions are everything. Whether we’re talking about meeting the in-laws for the first time, or building a business relationship, setting up the foundations of that connection are essential.  They’re what steadfastly hold it all together through those inevitable turbulent times. Continue Reading →


Why Business Cards are the Vintage Accessory of the Corporate World

September 12, 2016 / Design, Print /

With the advent of digital marketing, the need for printed media has been called into question. It seems we’ve finally tired of our pockets and bags being eternally lined with discarded bits of paper advertisements. Continue Reading →


Our New Website Is Coming Soon! | Web Design Staffs

August 2, 2016 / Design, Web, Websites /

… Kind of

SO Marketing are well known for our outstanding web design projects; we excel at ecommerce, make waves in WordPress and perform magic with Magento. Well now we’re pleased to announce that we’re turning our talents to our own web platform. That’s right; SO Marketing are getting a brand new website… we’re just not quite sure when it will be ready yet. Continue Reading →


Not on Our Map? | Graphic Design Staffordshire

August 2, 2016 / Design, Marketing, Print /
SO-Map

Get Found

Forget the Google Maps app, throw out your dusty old Ordnance Survey maps (they’re actual, physical maps for anyone under the age of 25), there’s only one map your business needs to be on – the SO Marketing map. For nearly a decade now, SO have been combining print and web design services with cutting edge marketing strategies to place local businesses on bigger maps, and we don’t plan on stopping any time soon. Continue Reading →


Talking About SO: SmartBird | Web Design & Social Media

August 2, 2016 / Design, Social Media, Web, Websites /

SO who are SmartBird?

SmartBird® is a new range of Ayurvedic remedies, combining years of cultural learning with stringent 21st Century scientific research and testing, to create products with proven benefits.

Based in India, SmartBird brings decades of experience in the over-the-counter pharmaceuticals sector to the highly competitive Ayurvedic medicines market. With big ideas about changing people’s perceptions of Ayurveda and herbal remedies by working with leading European scientists, SmartBird needed more than just a website – they needed a digital platform on which to found a community. Continue Reading →


5 Email Marketing Hacks for a Better Response Rate

July 8, 2016 / Design, Email Marketing, Marketing /
Email-Marketing

Delivery Failed

When built and managed properly, email marketing campaigns can generate lucrative levels of return with a much more immediate effect that other channels; eShots can educate old customers as to new products, and even draw in fresh consumers altogether – if they’re being seen and opened by the right people of course. If your email marketing campaigns are failing to deliver, check out the following 5 tips to boost that response rate: Continue Reading →


Why You’ll Embrace Video Content in 2016

Video-Content

Video Killed the Visual Marketing Star

If 2015 was widely recognised as the year that visual content marketing – HD product imagery, infographics and such like – really took off, then 2016 looks set to be the year of video. In a bid to outrun and outstrip their competitors, more and more brands are turning to video as the latest branch in their visual content marketing efforts, embracing moving images and sound as a means of getting across their brand’s message. Video content is cheaper to produce and easier to share than ever before, and let’s face it; if a picture says 1000 words, a video probably says… well, a lot of words, so if you haven’t thought about it before, it’s definitely time to consider video marketing. Continue Reading →


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