SO Marketing offers a vast amount of services and you may not have realised we actually provide a significant amount of services that are ideal for starting up your own business! Continue Reading →
Given the recent Oscar fiasco we feel it is more than necessary to talk about something that we always make our clients aware of, typography! Continue Reading →
What does your web hosting company really do for you?
Web Hosting can be tricky to understand for newcomers and the fact of the matter is large companies tend to take advantage of this. We’re going to explore web hosting and how you can ensure that your host has actually got your best interests at heart. Continue Reading →
Running a website has a few certainties, one of these is your website will encounter hackers, but clients underestimate just how many hack attempts on their website will take place. A successful site can be defined by its hacking awareness, if your site is not safe then neither are your customers who entrust you with their details. Continue Reading →
We have recently been informed that as of the latest version of Google Chrome, the world’s most popular web browser (75% of the market as of January 2017), all websites that don’t have an SSL certificate will be flagged up as ‘Not Secure’. This is starting immediately on all pages that request any form data (e.g. registration forms, login forms, checkouts) and will be rolling out shortly to all pages regardless of content.
Could you sell milk to cows?
If the answer to that is yes, then whilst your sales skills are probably phenomenal, your business acumen might need refocusing a little – so this is where we could help each other. SO Marketing are currently in the exciting process of expanding both our team and client base, but like the Marshmallow Man from Ghostbusters we don’t plan on stopping growing any time soon, which is where you come in… Continue Reading →
If you’re anything like most people, then with the New Year looming large, the very notion of a bit of change is beginning to excite and terrify you in equal measure. But hold up. We just want to clarify one thing: in business, regardless of those feelings, it’s not about being ‘like most people’. Here at SO, we’re championing the power of a company rebrand to set you apart from competition and allow your business to enter 2017 with one almighty bang. Continue Reading →
As if we didn’t already have enough on our burgeoning list of creative skills, SO has only gone and added photography to the brilliant bunch. Never fear, this doesn’t mean we’re going to start bombarding you with Instagram posts, ten to the dozen. What it does mean, however, is the ball is in your court with SO Marketing rising to the photography challenge for you. Here’s why partnering with our snap happy team can promote your business in an ever-more visual market. Continue Reading →
The time for debate is over. Nowadays, if you want to maintain a business, then setting aside the familiar and embracing a healthy digital setup is crucial for your success. Don’t get us wrong. Here at SO, we’re not discounting the effectiveness of billboards and flyers (in fact, we still produce the latter), but we do know that without a carefully planned digital marketing strategy, a business has dug itself an early grave. So we’re asking: why this great shift from physical to digital? Continue Reading →