New Year, New Branding

December 1, 2016 / Design /

Standing Proud

If you’re anything like most people, then with the New Year looming large, the very notion of a bit of change is beginning to excite and terrify you in equal measure. But hold up. We just want to clarify one thing: in business, regardless of those feelings, it’s not about being ‘like most people’. Here at SO, we’re championing the power of a company rebrand to set you apart from competition and allow your business to enter 2017 with one almighty bang. Continue Reading →

Picture Perfect: Why Use Business Photography?

December 1, 2016 / Photography /
Business Photography

As if we didn’t already have enough on our burgeoning list of creative skills, SO has only gone and added photography to the brilliant bunch. Never fear, this doesn’t mean we’re going to start bombarding you with Instagram posts, ten to the dozen. What it does mean, however, is the ball is in your court with SO Marketing rising to the photography challenge for you. Here’s why partnering with our snap happy team can promote your business in an ever-more visual market. Continue Reading →

The Great Shift: Physical to Digital Marketing

December 1, 2016 / Marketing /
Digital Marketing

The time for debate is over. Nowadays, if you want to maintain a business, then setting aside the familiar and embracing a healthy digital setup is crucial for your success. Don’t get us wrong. Here at SO, we’re not discounting the effectiveness of billboards and flyers (in fact, we still produce the latter), but we do know that without a carefully planned digital marketing strategy, a business has dug itself an early grave. So we’re asking: why this great shift from physical to digital? Continue Reading →

That’s a Wrap: Christmas Opening Times

December 1, 2016 / News /
Christmas Opening

It’s almost time for us to hang up our marketing hats (temporarily at least) and head home for some yuletide relaxation. But if we have one last Christmas wish at SO, it’s that you’ll be able to do the same. With our offices shut for Christmas from Thursday 22nd December before returning on Tuesday 3rd January 2017, quite possibly with larger waist sizes, it’s worth knowing that we have your back even out of the office. Continue Reading →

Important Announcement! – Website Security and Maintenance

September 27, 2016 / eCommerce, Technical, Websites /

Over the past few months we’ve seen an increase in attempted hacking activity against common web platforms such as WordPress and Magento. These are normally directed at websites that have been live for some while where the back end system hasn’t been updated to reflect the latest security patches. In the same way that all desktop and mobile devices require software updates regularly to patch security issues, the backend platform on which websites are built are no different. Continue Reading →

How Responsive Web Design Could Transform Your Business

September 12, 2016 / Design, Web, Websites /
Time To Go Mobile

We live in an age where technology is continually on the go. It seems that the best minds at such corporate giants as Apple are forever promoting their latest brain-child. From the release of the next iPhone model, to the revolutionising features of the most recent iOS software, we’re in constant anticipation of change. Surely it follows, then, that our approach to online business has to adapt too? Continue Reading →

Forge a Brand and Forge a Business

September 12, 2016 / Design, Marketing /
Forge a Brand

First impressions are everything. Whether we’re talking about meeting the in-laws for the first time, or building a business relationship, setting up the foundations of that connection are essential.  They’re what steadfastly hold it all together through those inevitable turbulent times. Continue Reading →

Why Business Cards are the Vintage Accessory of the Corporate World

September 12, 2016 / Design, Print /

With the advent of digital marketing, the need for printed media has been called into question. It seems we’ve finally tired of our pockets and bags being eternally lined with discarded bits of paper advertisements. Continue Reading →

Why Mobile Marketing Should be Dialled into Your Business

September 12, 2016 / Marketing /
Google Mobile Update

Gone are the days of keeping your business marketing confined to leaflet distribution or the occasional poster campaign. Nowadays, we have a range of digital possibilities to delve into. Not to be overlooked is the modern day heavy weight that is mobile marketing. Based in Leek, Staffordshire, SO Marketing is committed to using this relevant form of marketing and here’s why. Continue Reading →

Our New Website Is Coming Soon! | Web Design Staffs

August 2, 2016 / Design, Web, Websites /

… Kind of

SO Marketing are well known for our outstanding web design projects; we excel at ecommerce, make waves in WordPress and perform magic with Magento. Well now we’re pleased to announce that we’re turning our talents to our own web platform. That’s right; SO Marketing are getting a brand new website… we’re just not quite sure when it will be ready yet. Continue Reading →

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