SO Marketing will be closed for Christmas 2014 over the following dates.

December 19, 2014 / News /

From the 19th Decembeer until the 5th of January 2015 we will be taking a well deserved break.

For any enquiries over this period please continue to email your usual account manager, or hello@somarketing.com for all general enquiries including support and this will be picked up by a member of the team over the holidays.

We wish you a very Merry Christmas and a Happy New Year, and look forward to doing more award winning work for all of our amazing clients in 2015!


Reduce Your Abandoned Shopping Carts; Part 2

December 17, 2014 / Conversation, eCommerce, Marketing, Web, Websites /
Reduce Abandoned Shopping Carts

Last week we covered the numerous ways to prevent consumers from abandoning their cart before they’ve left your site, this week however we’ll go over how to hook them back in after they have abandoned. Continue Reading →


Reduce Your Abandoned Shopping Carts; Part 1

December 8, 2014 / Conversation, eCommerce, Marketing, Web, Websites /
Reduce Abandoned Shopping Carts

Are you an online retailer? Is your e-commerce site failing to secure conversions? Then it’s probably the case that your customers are abandoning their shopping carts in the middle of the buying process! Read on for some tips on how to prevent this happening in the future. Continue Reading →


How To Connect With Your Designers Better

December 4, 2014 / Design /

As a general rule, the 21st century is a great time to be a designer. Regardless of whether you’re a web designer, a graphic designer or even a structural engineer, there will always be a multitude of companies out there that need your help to establish their vision as a business. Continue Reading →


Typographic terminology that’s getting everyone confused

December 1, 2014 / Typography /
Typographic Terminology

The world of digital design is always growing, and a shift towards great copy has lead to more companies investing in attractive content to spruce up their sites ahead of their competitors. The subject of typography however still contains a group of terms that are widely confused with one another, even causing uncertainty amongst industry professionals. This blog is aimed at helping you distinguish between your “typefaces” and your “fonts”, and preventing future communications meltdowns between you and your designers. Continue Reading →


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