The Drum recognise SO Marketing as one of the UK’s Top 100 Independent Agencies

May 22, 2014 / Awards, News / 0 Comments /
Drum Top 100 Agencies

For the first time in our 7 year history, we’ve now been noted by The Drum, the UK’s leading marketing industry magazine, as one of their top independent agencies.

Ranked 51st on the list out of many thousands of independent marketing agencies, the drum surveys all agencies across a broad range of categories based on turnover, revenue per head, employee size, profitability and growth added to a heavy weighting of client rankings to generate a list of the top agencies.

We are looking forward to growing our way through the rankings as the years go on!


Recognition continues to pile up in 2014 for SO Marketing at the RAR Digital Awards

May 20, 2014 / Awards, News / 0 Comments /
RAR Digital Awards 2014

Following our amazing win of the prestigious Design award last month, and not only have we been ranked highly in The Drum’s top 100 Independent Marketing Agencies, but we’ve also just been shortlisted in 6 categories in the first RAR Digital Awards 2014. We have been nominated for:

  1. Web Design
  2. E-Commerce
  3. Client Service
  4. On Budget
  5. Value for Money
  6. Strategic Thinking

As ever, RAR Digital Awards are judged by a panel of expert judges based on peer and client recognition and we look forward to seeing if we’ve won in June!

Thank you for everyone who continues to support us and recognise the hard work that the whole team puts in!


Why you should update your CMS software regularly?

May 14, 2014 / CRM, Web, Websites / 0 Comments /

There is one very important reason why you should update your CMS system very regularly, and it is answered in one word – SECURITY. We’ve all heard on the news about various bugs that target websites and one of the key ways these spread is by out of date content management systems. Continue Reading →


How Live Chat can improve your customer service experience

May 13, 2014 / eCommerce, Tips, Web, Websites / 0 Comments /
Website Live SO Chat

Did you know that the simple software tool of live website chat can transform the way you communicate with visitors to your website? How great would it be to know in real-time how your marketing campaigns are doing? Continue Reading →


Scope-Creep – Ways to avoid it?

May 11, 2014 / Technical, Tips / 0 Comments /

When we say Scope Creep this could be a word unfamiliar to you but one that is all too familiar in our line of work. It can be known by other names such as “requirement creep”, “feature creep” or “change control” Continue Reading →


Why we ask for final copy to be sent over and why it increases cost if its not.

May 9, 2014 / Copywriting, Design / 0 Comments /
Writing Copy

One of the big issues with creating creative work is the distinction between “design” and “copy”. Designers need to know what content is being provided for a particular project whether that is a website, a flyer, brochure or even a business card. The reason that we ask for content before being able to design something is simple. If we are creating some artwork that has a purpose to convey a particular message, using images and text, and our design team create some great looking graphics expecting that 1-2 paragraphs of text are to be used, then we need to be confident that the space will fit what will be provided. Continue Reading →


Why we choose WordPress as our CMS of choice

May 7, 2014 / Web, Websites / 0 Comments /
Wordpress Website

We often get asked why we recommend WordPress for our content managed websites, and it falls basically into the following key points… Continue Reading →


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